Online Marketing Optimization
We have a three step program: Analyze, Optimize, and Finalize.
1. Analyze
Understand the traffic that’s coming to your site. Where do people go and what do they click on when they are on your website? What’s the success rate? Where do most people get lost and why? We use few analytic software that tracks all the traffic that’s coming to your site and locate the weak spots.
2. Optimize
After you analyze the weak spots, the next step is to fix and prevent more lost users. Based on the results, we will provide you some strategies on website organization and strategic ad placements (if needed).
3. Finalize
The last step is to increase your traffic, which we will accomplish by increasing your search engine rankings. We can also provide you with other marketing tips that can improve your business.
Website Optimization
When designing your web page, you must specifically design it to rank high in the Search Engines. This involves much more than just including META tags. Your Keywords, Title, Image Alt text, Text and overall design, all play an important role in determining how your website will rank.
A significant amount of website traffic originates from the major Search Engines. Most Internet users will go to a Search Engine, type in a keyword phrase and look through the top 10 – 20 results. Most of the time, they’ll find what they’re looking for in the first 10 results. The percentage of clicks is even smaller. Listing near the top and grabbing the attention of your target audience is the top priority.
